Our Fitness Blog

Back To List

What Are the Benefits of Owning a Fitness Franchise

Shannon Hudson

    In these rough economic times it can be hard finding a job, let alone opening your own business. It can seem impossible to find enough money to invest in your new business or meet the criteria to get a business loan. You need to find a business plan that will work for you and your customers in your target area. You need to know the state and federal laws to ensure that you are legally operating your business. There are so many minute details that can throw a wrench in your dream of owning a business. So, how do you easily overcome these details to own a successful and profitable business? You can look into owning a fitness franchise. By opening a fitness franchise, you will be able to benefit from the expertise of business professionals who have already been there and done that in one of the fastest growing industries in our present day economy.

Major growth

The fitness industry in America has seen major growth in the last few years. It is mainly due to our rising concerns on the growing obesity epidemic, rising health care costs and the baby boomers endless struggle to stay young and healthy. These factors are ensuring that there are many promising opportunities for aspiring entrepreneurs. In 2010 health club memberships were up nearly 11%, and in 2011 they saw an increase of 3%. This year they are also expected to see a sharp increase in numbers. You can become more profitable by offering extras or add ons in your fitness center. In today's world it is not unusual for more and more of us to shell out extra money for personal trainers, nutritionists, and even massage therapists. There is also big business in vitamins, fitness apparel and workout gear. You can become more profitable and add more to your bottom line by selling or offering  these items in your fitness center.


Proven business plan

In good times and bad times, franchises are able to offer up and coming entrepreneurs a proven business model. The mother company wants to grow their brand name on a larger scale, and in order to achieve this they want to offer the rights to their name and products to you for a certain price. You can benefit by owning their well known brand name and from their previous business experience. Their business plan is already proven to work making it easier for you to get a business loan. Some companies even offer in house financing. They have the knowledge and know how to help you succeed. All you have to do is ask. If you run across any problems they will be there to help. Many companies will send corporate representatives to help you set up your gym and get everything in place for opening day. You can also benefit from advice from other franchise owners within the company. They were in your spot before, and you could benefit from any advice or tips they give you.


    Franchises have seen unprecedented growth in a time where many businesses have seen declines. Its business plan seems to be able to weather the test of these hard economic times. Most franchises are proven to be a successful business venture mainly because the mother company has tested its business model and discovered a proven way to grow their brand name and in turn, ensure your business is a success. As all companies offer different benefits, guidelines and fees, it is in your best interest to do your homework. You need to look at all the fine print and know your state laws to ensure you are getting the best deal. There are so many companies out there and this may take awhile, but in the long run it will be worth it. The main trick to owning a successful fitness franchise is to find the one that works best for you and your needs.